Wednesday 21 November 2012

♔ SOCIAL MEDIA CASE STUDIES [GB_V83]


Chrysler explains how they used a storytelling video series on Facebook to get younger audiences interested in their Fiat brand - MediaPost

Amazon is teaming up with Jib-Jab to offer personalized video gift cards that customers can send to their friends via Facebook, Twitter, Pinterest, or email - PSFK

To promote their new Cheddar Bacon Onion burger, McDonald's is adding a daily dose of bacon to their Twitter feed with graphics of bacon replacing everyday objects - The Huffington Post

Revlon describe how real-time data influences her social media strategies - Chief Marketer

Toys "R" Us has launched a news network across Facebook, Twitter, and YouTube with kid "anchors" giving parents clues for what toys will be popular this holiday season - Ragan

American Airlines has upgraded their iPad app to include a trivia game that passengers can play against each other while in flight.  Each week the top players will be featured on their Facebook leaderboard for a chance to win extra bonus miles - Brandchannel

Alfred Dunhill has created a stop-motion film using a Facebook photo album with 200 photos from their recent vintage-car race in Japan - Adweek

FedEx has launched an app that allows customers to select shipping recipients from their Facebook friends list and post an alert to their friends' timelines - The Next Web

Callaway is creating buzz around their new high-tech driver by slowly unveiling different features on Twitter when fans use the hashtag #LongestDriverInGolf - MyGolfSpy

Ben & Jerry's is turning their fans' Instagram pictures into ads that will be featured in their local neighborhoods - PC Mag









NOTE:  FOR MORE ARTICLES AND POSTS FROM THE LAST WEEK PLEASE VISIT US ON TWITTER @GOODBUZZ.  IF YOU HAVE INFO, ARTICLES, CASE STUDIES, OR OTHER EXAMPLES OF (TTL) PARTICIPATORY MARKETING BLISS - PLEASE FEEL FREE TO EITHER POST VIA FACEBOOK OR SEND VIA E-MAIL AND WE’LL TAKE CARE OF IT FOR YOU. ;) PLEASE IDENTIFY IF YOU FIND A DEAD LINK (AS THEY WERE ALL LIVE AT THE TIME OF THIS POSTING)

Monday 19 November 2012

♔ "PAGES FEED" IS THE NEW FACEBOOK


































































NOTE:  FOR MORE ARTICLES AND POSTS FROM THE LAST WEEK PLEASE VISIT US ON TWITTER @GOODBUZZ.  IF YOU HAVE INFO, ARTICLES, CASE STUDIES, OR OTHER EXAMPLES OF (TTL) PARTICIPATORY MARKETING BLISS - PLEASE FEEL FREE TO EITHER POST VIA FACEBOOK OR SEND VIA E-MAIL AND WE’LL TAKE CARE OF IT FOR YOU. ;) PLEASE IDENTIFY IF YOU FIND A DEAD LINK (AS THEY WERE ALL LIVE AT THE TIME OF THIS POSTING)